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Sweet HYPEBEAST video from Martha Cooper’s “Name Tagging” Launch at Obey Pop-Up, NYC!

June 10, 2010

We were thrilled to announce the launch of our second Martha Cooper book, Name Tagging (first one was Going Postal) – and even more excited at the chance to hold the celebration at the OBEY pop-up shop right here in New York City.

Packed with Cooper fans, artists, graffiti-enthusiasts and lots and lots of Stella Artois, Hypebeast captured last month’s kick-ass party and some incredible interviews.

Check out the video below, or click here to watch directly on Hypebeast.com.

Thanks to Hypebeast, Reed Space, DB and OBEY!

Name Tagging with Martha Cooper from hypebeast.tv on Vimeo.

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